{"id":1172,"date":"2007-07-13T08:01:06","date_gmt":"2007-07-13T12:01:06","guid":{"rendered":"http:\/\/princessleia.com\/journal\/?p=1172"},"modified":"2007-07-16T10:30:01","modified_gmt":"2007-07-16T14:30:01","slug":"qsol-breaks-its-tasteless-advertising-promise","status":"publish","type":"post","link":"https:\/\/princessleia.com\/journal\/2007\/07\/qsol-breaks-its-tasteless-advertising-promise\/","title":{"rendered":"QSOL breaks their tasteless advertising promise"},"content":{"rendered":"

My employer recently footed the bill for a subscription to Linux Journal<\/a> for me (how cool is that?). I received my first issue this week, dove into it, and was floored by the 5th page.<\/p>\n

No, not by some fantastic article, not by the ToC, by an advertisement<\/i>. An advertisement by QSOL.com Server Appliances. WARNING, implied sexual content: see it here<\/a>.<\/p>\n

I sighed and figured this was going to be par for the course for a tech magazine. I mentioned it to the LinuxChix and that’s when someone said “Isn’t that ad really old?” Nope, August 2007 LinuxJournal! But then this link was produced: AllBusiness.com: Nerd Humor<\/a>:<\/p>\n

With geek chic no longer as alluring as it once was, one company has reverted to slamming nerds in its advertising but in the process has invoked the ire of a women’s tech group in Silicon Valley.<\/p>\n

An ad touting Qsol’s computer hardware products that ran in November’s Linux Journal features a photograph of a heavily lipsticked woman next to the headline “Don’t feel bad. Our servers won’t go down on you either.” Small print goes on to suggest, “If your server isn’t giving you what you want, call Qsol.”<\/i><\/p>\n

Yikes! That’s almost the SAME advertisement! When is this article from? Monday, December 11 2000<\/p>\n

2000?!<\/p>\n

The article goes on to say: <\/p>\n

Joe Safai, Qsol’s president, says the ad boosted sales significantly, but he has issued an apology and promises not to run it again<\/b>. “Obviously it pissed off a lot of people. We’re not into that,” he says.<\/i><\/p>\n

So has the desire to boost sales again with the same advertisement they got into trouble with in 2000 caused them to intentionally break this promise and not care if they piss off a lot of people AGAIN? Or a case of “any press is good press” (to which I’d be playing into)? Or did someone in marketing just find it in an old file and think it was clever? Whatever the case, it’s time for me to write a couple angry letters.<\/p>\n","protected":false},"excerpt":{"rendered":"

My employer recently footed the bill for a subscription to Linux Journal for me (how cool is that?). I received my first issue this week, dove into it, and was floored by the 5th page. No, not by some fantastic article, not by the ToC, by an advertisement. An advertisement by QSOL.com Server Appliances. WARNING, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1172","post","type-post","status-publish","format-standard","hentry","category-planet"],"_links":{"self":[{"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/posts\/1172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/comments?post=1172"}],"version-history":[{"count":0,"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/posts\/1172\/revisions"}],"wp:attachment":[{"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/media?parent=1172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/categories?post=1172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/princessleia.com\/journal\/wp-json\/wp\/v2\/tags?post=1172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}